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Branded Content Partnership: Express And NEA

This is a branded content partnership I created for Express and the NEA. It is a campaign to help show the importance of art and to bring much needed funding to the National Endowment for the Arts. The slogan for this campaign was " expression through the arts" which is a play on words since all of the design collateral is based on Egon Schiele's expressionistic art and the partnership is with the clothing brand Express. In this campaign, Express' ads would be a collage of their clothing products and classic Egon Shiele paintings to bring attention to the NEA while still promoting Express clothing. Below you can see excerpts of the client presentation with all the design collateral.

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